Vol 51, No 1 (2015)

January

DOI: https://doi.org/10.5860/ltr.51n1

This issue of Library Technology Reports addresses the management of social media channels: setting goals, assigning roles for staff, and using analytical tools to measure effectiveness.

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Table of Contents

Introduction
David Lee King
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5
Chapter 1: Why Use Social Media
David Lee King
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6-9
Chapter 2: Landscape of Social Media for Libraries
David Lee King
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10-15
Chapter 3: How to Connect with and Communicate with Customers
David Lee King
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16-21
Chapter 4: Social Media Teams
David Lee King
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22-25
Chapter 5: Analytics, Goals, and Strategy for Social Media
David Lee King
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26-32
Chapter 6: What to Do from Start to Finish
David Lee King
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33-35