Reading in the Age of Continuous Partial Attention: Retail-Inspired Ideas for Academic Libraries

Pauline Dewan

Abstract


Reading is an essential skill that improves with practice, not just when we are learning to read but as adults. College students may be out of the habit of reading except for required texts. Deep reading skills may be eroded by habits of interrupted and partial attention. This article explores ways to promote reading among college students through the implementation of best practices from retail and marketing.

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DOI: https://doi.org/10.5860/rusq.58.3.7045

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